At a time when more and more homeowners are reinvesting in their homes for the long haul, Behr’s pick for the Color the Year 2027 offers an opportunity to prioritize comfort and the feeling of natural immersion without the need for a total remodel. On Aug. 26, Behr Paint announced Grounded (T27-01), a versatile olive green, as its color of the year, inviting homeowners to bring a sense of organic comfort into their homes—both inside and out. “We wanted a special color that just lives with people where they are and brings that ability to personalize and express,” Kayla Kratz, head of color at Behr Paint Company, tells Realtor.com® exclusively.A decade of color2027 marks the 10th anniversary of Behr’s Color of the Year, so “this one had to be special for us,” Kratz explains. “Looking at what's happening in the world with trends, there's just this exploration of what comfort looks like and feels like now.”By that, she means that gone are the days of safe neutrals and beiges being the norm for designers and home DIYers. The new goal is to build spaces that feel like a sanctuary, grounded in nature. “Everything in the world gets a little loud and busy and noisy and digital. There's just...
Behr’s 2027 Color of the Year Will Keep You Grounded in ‘Comfort’ for Years To Come
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