Homes are selling twice as fast in key Geelong suburbs as demand for property intensifies, new research shows.
Buyers and sellers are cashing in quickly as the sweet spot in Geelong’s property market gathers pace.
New analysis of PropTrack market trends data reveals the hot pockets where sellers are reaping the benefits of rising interest from homebuyers and property investors and a touch of FOMO.
The data reveals the Geelong suburbs where a typical home is selling twice as fast in recent months.
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The median time on market for a home in St Albans Park was 16 days in October. PropTrack recorded 29 days in April as the resulting pressure on prices sees the median house price for the eastern Geelong suburb now 9.3 per cent higher than 12 months ago.
PropTrack calculates the median days on market from reported sales in any 12 month period.
Houses in Herne Hill are also hot property, with typical days on market shaved to 17, while Norlane, Charlemont, Corio, Drysdale, Newcomb and Bell Park are selling around one-third faster.
The figures show nine out of the 10 fastest-selling suburbs in Geelong have median house prices below $700,000.
Geelong Real Estate Co agent Jess Templeton said there’s a lot of investors in general keen to buy in Geelong, adding to competition from first-home buyers and upgraders.
The three-bedroom house at 33 St James St, St Albans Park sold for $650,000 after 6 days on the market.
The four-bedroom house at 10 Bradford St, St Albans Park sold for $710,000 before hitting the market.
“Most homes under $700,000 or $800,000 is that sweet spot,” she said.
“And most of those properties will move because you’ve got the first-home buyer market, the young families entering but the flood of investors.
“We’ve sold 104 houses in January and 54 to investors,” Ms Templeton said.
Ms Templeton said there’s also a bigger appetite for renovating or flipping properties as construction costs settle.
A big increase in off-market or pre-market sales comes from a growing number of buyers seek to get a first glimpse of properties about to hit the wider market.
GEELONG’S FASTEST-SELLING SUBURBS FOR HOUSES
| Suburb | Median sale price | 12 month change | Median days on market | 6 month change |
| St Albans Park | $628,444 | 9.3% | 16 | -44.8% |
| Herne Hill | $705,000 | 1.4% | 17 | -22.7% |
| Corio | $507,000 | 4.0% | 24 | -33.3% |
| Thomson | $524,500 | -2.0% | 25 | 8.7% |
| Whittington | $545,000 | 6.3% | 26 | -25.7% |
| Charlemont | $636,500 | 4.3% | 27 | -35.7% |
| Marshall | $641,500 | 1.8% | 27 | -27.0% |
| Norlane | $433,250 | 3.8% | 28 | -36.4% |
| Bell Park | $521,100 | 2.7% | 28 | -28.2% |
| Newcomb | $480,000 | 0.6% | 30 | -28.6% |
| Source: PropTrack. All data for houses sold in 12 months to October, 2025. Change in median days on market from April to October | ||||
Buxton Geelong North agent Matt Plunkett said homes ready to be rented or lived in quickly were getting offers within a week or two, particularly as the amount of first-home buyers had ramped up in October on the back of the expanded first home guarantee scheme.
“Everyone seems to have a similar philosophy that a few months ago we probably bottomed right out in our market, whereas other typical investment places around the country have maxed out,” he said.
And while demand in Geelong has increased, particularly for properties below $850,000, Mr Plunkett said the expected spring wave of new listings hasn’t reached the level many predicted, helping both prices rise and selling time to fall.
The four-bedroom house at 21 Titan St, Whittington, sold after 8 days on the market. It’s now available to rent.
The three-bedroom house at 191 Wilsons Rd, Whittington sold for $605,000 after 9 days on the market.
He said many potential sellers are waiting for the higher-end market to pick up, with next autumn potentially bigger than spring if people watching the market make their move.
“For the owner of a three-bedroom, one-bathroom home at $750,000, they don’t have a lot of upgrade to at $900,000 to $1m.
Harcourts North Geelong agent Joe Grgic said Geelong and Melbourne markets were undervalued compared to where they should sit with more expensive cities such as Sydney, Brisbane and Perth.
GEELONG’S FASTEST-SELLING SUBURBS FOR UNITS
| Suburb | Median sale price | 12 month change | Median days on market | 6 month change |
| Grovedale | $675,000 | 2.3% | 23 | -11.5% |
| Lovely Banks | $765,000 | -0.6% | 23 | 0 |
| Newcomb | $565,000 | 0.7% | 31 | 0 |
| Bell Park | $642,000 | 3% | 34 | -22.7% |
| Leopold | $668,500 | -1.0% | 36 | -23.4% |
| Lara | $680,000 | -2.9% | 37 | -15.9% |
| Corio | $383,750 | 1.7% | 39 | -23.5% |
| Norlane | $467,000 | 11.1% | 39 | -15.2% |
| Highton | $890,000 | 0 | 39 | -2.5% |
| Belmont | $520,000 | -2.1% | 43 | 7.5% |
| Source: PropTrack. All data for houses sold in 12 months to October, 2025. Change in median days on market from April to October | ||||
PropTrack’s Home Price Index measured the median house value at $1.6m in Sydney, $1.12m in Brisbane and $979,000 in Perth, compared to $752,000 in Geelong.
“What do you get in Sydney for that sort of value? And a lot of Sydney investors and even families from Sydney move here because of the opportunity and the lifestyle,” Mr Grgic said.
Henning Property director and buyers agent John O’Brien said the increasing number of off-market transactions reflected investors looking to avoid competition.
“We’re very conscious we’re always buying what we feel is at or below true market value,” he said.
“All it takes is one or two buyers agents from Sydney, Brisbane or regional Victoria and it becomes this bidding war.
The three-bedroom house at 14 Marlborough St, Herne Hill, sold after 16 days on the market.
The three-bedroom house at 2 Marlborough St, Herne Hill, sold for $705,000, after 10 days on the market.
“And they’re very motivated to execute on behalf of investor clients, so we see an inflated price.”
Mr O’Brien said investors see good capital growth ahead and are concentrating on suburbs with large amounts of investor-grade stock, such as St Albans Park, Bell Park, Norlane, Grovedale, even old Lara and old Leopold.
“The consensus is that we’ve had quarterly growth in a lot of suburbs, but most of the investors that we speak to are looking to 2026 as the year where we probably get the lion’s share of that capital growth,” he said.
“There are some pockets that are a bit slower than others, and then you talk through Grovedale and Bell Park, and that is just crazy,” he said.
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