Developer McNab celebrated the launch with a performance by Queensland Ballet, with McNab sponsoring the company’s upcoming show in December. Picture: Nicholas Finch
A $220m development around a beloved heritage site has made a record sale before launching to market, and celebrated the start of public sales with a performance by Queensland Ballet.
The Tannery in Brisbane’s West End is a new 11-storey project by McNab, which has sold 60 per cent of its 87 units before sales officially begin on Thursday.
The project on Montague Rd is wrapped around a restored conversion of the old Dixon Tannery, which gave Queenslanders work for 77 years after it was built in 1893.
The Tannery, a $220m development in West End, is launching to the public after selling 60 per cent of units during pre-sales.
McNab executive chairman Michael McNab said the restoration work was designed to make The Tannery a social and recreational hotspot for its residents.
“At The Tannery, we’ve deliberately invested in creating places where residents can move, unwind, work and connect every day ‒ not just somewhere to live,” he said.
“That’s why we’ve transformed the original tannery into The Retreat, a dedicated wellness sanctuary that sits at the heart of the community.”
The Tannery is built around the old heritage site Dixon’s Tannery, restoring and converting the old building into a wellness retreat for the project’s residents.
The Retreat will feature resident-only amenities across the ground floor and roof such as a pool, dining space, gym and garden, with recreation areas both indoors and outdoors.
“Selling more than half the project before public sales open tells us buyers are actively seeking apartments that offer something genuinely different,” Mr McNab said.
The Tannery will feature 26 apartment styles ranging from two to four bedrooms, beginning at $1.55m for some of its two-bedroom units.
The old building will be a centrepiece for the project, featuring a pool, dining and recreation spaces indoors and outdoors.
McNab executive chairman Michael McNab spoke at the launch event, and said his team was proud to break the record sale for a two-bedroom apartment in the suburb.
One apartment sold for $2.57m during pre-sales, a suburb record for a two-bedroom unit.
Meanwhile, three-bedroom apartments will range from $2.8m to $4.5m, with prices on some units expected to increase over the coming weeks.
Homes will be available to purchase from levels one through nine when public sales begin. Meanwhile, the upper two floors will be released to market later, with costs expected to range between $5.5 and $6m.
There will be 87 apartments in the final complex, with units available between two and four bedrooms in size.
Prices begin at $1.55m for some of the two-bedroom apartments, with upcoming apartments in the top two floors expected to range between $5.5m and $6m.
The project’s launch event featured a performance from Queensland Ballet, a dance company based out of the neighbouring Thomas Dixon Centre.
McNab will be sponsoring the company’s production of The Nutcracker, to launch in December with choreography by Derek Deane.
Ballet repertoire and philanthropy engagement director Rachael Walsh said the sponsorship marked the first part of an ongoing collaboration, with further events to be decided.
Construction is ongoing, with work currently taking place to restore and reinforce the original heritage building.
Residents are expected to move in to their new homes in the second half of 2027.
“We have a shared history with the Tannery and the Thomas Dixon Centre,” she said. “They’re about building place and community, so it was a natural alignment.”
“The Nutcracker will be one of the greatest artistic investments of our history …
“We hope to build one of the most inspiring new productions that will be enjoyed for generations year on year.”
Construction is well underway, with builders currently reinforcing timber and protecting the brick within the heritage site.
Building is expected to be finished in the second half of 2027.
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