5 Flat Fee MLS Companies in Phoenix

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Selling your home in Phoenix through For Sale By Owner (FSBO) is an alternative to the traditional real estate process, offering a unique opportunity to access the multiple listing service (MLS) without engaging a conventional real estate agent.

While less common, this can be advantageous, but it’s not suited for every seller. Our post will dig into the key points of utilizing a flat fee MLS listing service, including its benefits and drawbacks, to aid you in making an informed decision.

Several companies in Phoenix provide MLS access through a flat fee service. This post aims to spotlight some of these companies, detailing their fees and other pertinent information to consider.

Whether you’re contemplating the FSBO route or just exploring your options, understanding the pros and cons of a flat fee MLS service is essential for making the best choice for your home sale.

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What is a flat fee MLS listing service in Phoenix?

A flat fee listing service offers another path for homeowners opting to sell their properties on their own. This service allows for including a home on the local multiple listing service (MLS), a centralized database showcasing homes for sale, bypassing the need for a conventional real estate agent.

The MLS plays a pivotal role in the real estate market, enabling the sharing of property information among professionals and ensuring properties receive significant exposure.

By employing a flat fee service, FSBO sellers in Phoenix can directly access the MLS, ensuring their homes are visible to a wide audience, including buyer’s agents searching for ideal matches for their clients.

This level of exposure is essential, as the MLS feeds into top home search websites, significantly enhancing a property’s visibility without the substantial commissions associated with traditional agents.

How much does a flat fee MLS service cost in Phoenix?

The cost of a flat fee MLS service in Phoenix can range significantly, with options as affordable as under $100 to those reaching into the thousands. This variance largely depends on the breadth of services and extras included in the package.

While more economical plans provide basic listing access, the pricier options come packed with additional features, such as a comparative market analysis, which can be invaluable in accurately pricing your home in the competitive Phoenix market.

As we move to the next section, we’ll look at some of the flat fee MLS companies available to Phoenix home sellers, highlighting their fee structures and the various services they offer.

Flat fee MLS listing companies in Phoenix

AZ Flat Fee

AZ Flat Fee, in business for 6 years, is owned by Richard Harless. Access their unparalleled Full Service: full-time, local flat fee Realtors providing professionalism and quality customer service for your real estate needs. They offer a full list of services for one flat rate and are local experts in Tucson, Gilbert, or Phoenix, among other areas, for buying or selling a home.

Service areas: Tucson, Mesa, Chandler, Gilbert, Glendale, Scottsdale, and Phoenix

AZ Flat Fee has a 4.9-star rating on Google from over 270 reviews. A recent customer spoke of their experience, stating that AZ Flat Fee Phoenix was fantastic to work with. They helped the customer list and sell their house in days and assisted in quickly finding a new home. The entire team is well-informed, helpful, and pleasant to work with. Their flat fee is very reasonable and saves the customer money overall.

Congress Realty

Congress Realty, founded and run by real estate broker J. Andrew English, is the largest provider of flat fee MLS listings in the U.S. The company itself has been in operation for over 20 years.

Service areas: Alaska, California, Idaho, Louisiana, Montana, Nevada, New Mexico, Oregon, Texas, Utah, Washington, and Arizona, including Phoenix

Congress Realty has received a 4.8 Google rating from over 120 reviews. A recent customer appreciated the user-friendly platform, MLS marketing, email notifications for offers received, and full document preparation service.

Flat Fee Group

Founded in 2015, Flat Fee Group is led by real estate broker Jeffrey Davis, who owns the American Realty Academy and serves as the Designated Broker for Brokers Only in Arizona and Nevada. The service, a chapter of a larger national organization, offers FSBO sellers the chance to collaborate with a broker.

Service areas: Nationwide, including Phoenix

Flat Fee Group has garnered a 3.7-star rating from 6 Yelp reviewers. A customer appreciated the screening of buyers and the assistance provided throughout the process, particularly during closing.

Fizber

Fizber promotes itself as an easy-to-use, customizable online platform to help home sellers get their properties in front of an audience. The service also uses SEO practices, so listings can be more easily found on search engines. They say their average customer saves $15,000 and offers access to a “Closing Guru” for premium plans.

Service areas: Serves San Antonio, Houston, Austin, Atlanta, Boston, Brooklyn, Chicago, Dallas, Denver, Detroit, Las Vegas, Los Angeles, Miami, Phoenix, Portland, San Diego, San Francisco, Seattle, South Carolina, and Tampa

Fizber earned several 5-star reviews on Trustpilot. One praised agent Liz Chapman, who works with the company, as being professional and making the process effortless. Another said that they had a good customer service experience when they were struggling with the process and were able to get the help they needed.

Homecoin

Homecoin prides itself on believing that selling a home shouldn’t be expensive. Emphasizing clarity in what can be the most significant financial decision of one’s life, Homecoin champions a model where technology meets traditional real estate processes.

Service areas: Arizona and 20 other states

Homecoin receives high praise for its user-friendly platform and cost-effective approach to listing homes. The company’s responsive customer support is particularly noted, which assists sellers throughout the process, from forwarding inquiries to providing timely reminders. They have a Google review rating of 4.4.

How would a Phoenix seller benefit from a flat fee MLS service?

Opting for a flat fee MLS service in Phoenix could be the right move for sellers eager to save on costs and take charge of their home sale. By choosing this option, you can bypass the listing agent commission, saving you 2.5% to 3% of your home’s selling price. 

However, you may still have to offer to pay the buyer’s agent commission and any additional services to facilitate the sale. Particularly in a vibrant market with a highly sought-after property, leveraging a flat fee service could attract multiple buyers and competitive offers, empowering you with greater control over the selling process.

If you’re the kind of person who is willing to dive deep into the intricacies of selling your home, from setting the right selling price to managing showings and open houses, a flat fee MLS service aligns well with a hands-on approach. 

These services best suit those with prior selling experience or those seeking a new challenge without the assistance of a licensed agent. Be prepared to tackle various tasks, ensuring your home stands out in the market.

Key responsibilities that sellers will need to manage include:

  1. Utilizing market data for pricing.
  2. Crafting appealing listing descriptions.
  3. Marketing and advertising effectively.
  4. Making necessary disclosures.
  5. Handling showings and open houses.
  6. Reviewing offers and conducting negotiations.
  7. Managing closing costs and calculating net proceeds.
  8. Navigating appraisal and inspection processes.
  9. Addressing transfer taxes and gathering the necessary documentation.

Pros and cons of using a flat fee MLS listing service

Pros

  • Eliminates the listing agent commission: Avoid paying the typical 2.5% to 3% commission to a listing agent.
  • Self-representation: Directly represent yourself and your interests throughout the sale.
  • Complete control: Manage every detail of the sale process, from initial listing to final negotiations.
  • Upfront costs: Pay a flat fee for listing services upfront, with no hidden charges.
  • MLS and online visibility: Secure a spot on the MLS and major third-party websites, enhancing exposure to potential buyers and their agents.

Cons

  • Buyer’s agent commission: You may still need to offer a commission to the buyer’s agent as an additional marketing tool.
  • Self-management of issues: Take on the responsibility for resolving any problems that could disrupt or terminate the deal.
  • Lack of professional guidance: Navigate the selling process without a real estate professional’s expert advice and local knowledge.
  • Potential legal risks: Increased risk of liability claims and legal challenges without the safeguard of an agent’s expertise.
  • Possibly lower sale price: Homes may sell for less than they might under the stewardship of a traditional real estate agent, due to negotiation and marketing strategy differences.

How do I list my home with a flat fee MLS service?

Here’s how you can list your home in Phoenix with a flat fee MLS service, broken down into clear, manageable steps:

Step 1: Research the service
Start by investigating local flat fee MLS services. Compare their packages, rates, and offerings. Check Google reviews and verify the company’s reputation on the Better Business Bureau. Confirm the extent of your listing details, the number of photos you’re allowed to upload, the availability of free forms, and the cost of additional services.

Step 2: Register and choose your package
Visit the chosen company’s website, register for an account, select the most suitable package for your needs, and pay the required upfront fee.

Step 3: Submit your property details
Provide a detailed description of your property and upload high-quality photos. If available, complete and attach the necessary disclosure forms.

Step 4: Sign the listing agreement
Carefully read and sign the listing agreement, paying close attention to any clauses regarding cancellation policies and commission fees to avoid future penalties or unexpected costs.

Step 5: Check your live listing
After submitting your listing, the service will publish it on the local MLS, and subsequently, it will appear on key real estate websites like Zillow, Trulia, and Realtor.com. This process may take a few days. Once live, review your listing on these sites to ensure accuracy and completeness.

Are flat fee MLS listings effective in Phoenix?

In Phoenix, leveraging a local MLS through a flat fee service is highly effective for reaching potential buyers. Virtually all homebuyers start their search online, where the most current listings are sourced directly from local MLS databases. 

Furthermore, buyers’ agents depend on the comprehensive data provided by the MLS to find suitable properties for their clients. This makes listing on the MLS an essential marketing strategy for sellers, ensuring their property gets maximum exposure in the Phoenix real estate market.

Alternatives to flat fee MLS services in Phoenix:

If a flat fee MLS service doesn’t seem like the right fit for your Phoenix home sale, here are some alternatives to consider:

Option 1: Flat fee real estate agent
Hiring a flat-fee real estate agent might be suitable if you want professional guidance with more control over the sale. These agents offer specific services for a flat fee, typically ranging from $3,000 to $5,000, but be mindful of potential extra charges.

Option 2: Discount real estate brokers
Discount real estate brokers provide a middle ground, charging lower commissions than traditional agents while offering essential services. You’ll save on the listing side but must pay the buyer’s agent commission in total.

Option 3: Full-service, experienced real estate agent
For comprehensive support, a local real estate agent can offer extensive services, from market analysis to leveraging local networks, potentially leading to a faster and more lucrative sale.

Will I save money with a flat fee MLS listing service?

Using a flat fee MLS listing service in Phoenix will indeed reduce the commission fees, but it’s essential to consider the broader financial picture. According to the National Association of Realtors, FSBO homes typically sell for about $380,000, while homes sold by agents reach a median of $435,000. Therefore, while a flat fee MLS listing service provides a valuable platform for exposure, sellers should consider the potential impact on their home’s final selling price and overall profit.

Therefore, while a flat fee MLS service offers immediate commission savings, selling your Phoenix home without the assistance of a professional might lead to a lower overall profit. 

What if I need to sell my Phoenix home fast?

If you rush to sell your Phoenix home, there are speedy alternatives to the traditional market route. You might consider an iBuyer or a “We Buy Houses” company, which can purchase your home swiftly, sometimes within days, regardless of its condition. Though convenient, these options usually offer less compensation than a traditional market sale. If speed trumps profit in your circumstances, these avenues can provide a viable solution.

Additionally, HomeLight’s Simple Sale platform presents another route for quick sales, potentially streamlining the process significantly or offering connections to local agents for further alternatives. This can be particularly appealing if you’re looking for a rapid transaction but are also open to exploring methods to enhance your sale’s profitability.

What else should I know about selling a house in Phoenix?

When selling a house in Phoenix, it’s crucial to adhere to local disclosure laws, which ensure transparency about the property’s condition to potential buyers. While using a flat fee MLS service can assist you with the listing process, handling the legal intricacies of disclosures and contracts can be overwhelming if you don’t know what you are doing.

To mitigate the risk of post-sale legal complications, consider enlisting the expertise of a real estate attorney. This professional guidance can be invaluable for FSBO sellers dealing with the complex nature of real estate transactions.

Key points to remember:

  • Flat fee MLS services require payment upfront, a stark difference from traditional agents who get paid only upon the sale.
  • Some flat fee services may frequently change their names, making it challenging to assess their reliability and track record.
  • Listings through these services often include the seller’s contact information, increasing the seller’s responsibility for communication.
  • Unlike with a traditional agent, there might not be a dedicated professional to guide you through the selling process when using a flat fee service.
  • While you pay a fixed rate for flat fee services, the commissions for traditional real estate agents are negotiable.

Ready to sell your Phoenix home?

Selling your Phoenix home involves a substantial commitment, akin to embarking on a second full-time job. Engaging a traditional real estate agent can provide a valuable partnership, leveraging their market knowledge and expertise to facilitate the sale. 

However, choosing the For Sale By Owner (FSBO) route requires you to assume many of the duties typically managed by an agent, a challenging proposition for those already juggling full-time responsibilities or unfamiliar with the nuances of real estate transactions.

Opting for a flat fee MLS listing service in Phoenix can alleviate some of these burdens by providing access to essential selling tools and varying degrees of support. 

However, it’s important to weigh the cost savings against potential downsides, such as offering to pay the buyer’s agent commission or possibly receiving a lower final sale price compared to using a traditional agent. 

For those ready to sell, HomeLight offers connections to experienced local agents in Phoenix, ensuring you have the guidance needed to navigate your home sale successfully. For more insights, explore local stories on selling a house by owner to better understand the process and options available to you.

Editor’s note: This post is for educational purposes only. Links and mentions of Phoenix flat fee MLS companies in this post do not constitute an endorsement.

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