Celebrity suburbs revealed as prestige prices surge across Byron Bay, Sunshine Beach and Toorak.
Australia’s celebrity suburbs are exploding in value as some of the nation’s biggest names buy compounds, consolidate coastal land and pour millions into secluded lifestyle pockets.
New PropTrack market trends data revealed Byron Bay jumped 14.2 per cent, Sunshine Beach climbed 12.8 per cent and Toorak rose 9.6 per cent in the past year as A-listers, tech founders and influencer families reshaped long-established prestige markets and redrew the country’s property map.
The surge aligns with increased activity in coastal lifestyle suburbs and acreage regions where limited supply and celebrity demand are lifting values.
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NEW SOUTH WALES
The Hemsworths’ Byron compounds continue to anchor Australia’s most powerful celebrity property market. Picture: Instagram/liamhemsworth
Byron Bay / Broken Head / Northern Rivers
Byron Bay is Australia’s strongest celebrity market, rising 14.2 per cent as demand for acreage estates and private compounds intensifies.
Broken Head — Chris Hemsworth
Chris Hemsworth’s Broken Head mega-estate has become the country’s most influential celebrity compound.
Hemsworth’s hilltop compound sits on more than four hectares and has multiple wings plus a rooftop pool. This is the strongest celebrity suburb in Australia with values up 14.2 per cent.
Newrybar — Liam Hemsworth
Liam Hemsworth’s 37ha Newrybar project shows the shift toward private hinterland acreage.
Liam is building a pavilion home across 37ha with a long pool gym and cabana arranged around a central courtyard. This is the clearest example of the hinterland acreage trend.
Tomewin — Zac Efron
Zac Efron’s off-grid 128ha Tomewin retreat has reshaped demand in the Tweed Valley.
Efron’s 128ha off-grid eco build is designed for zero waste living and has pushed demand into the Tweed Valley where land was once overlooked.
Broken Head — Pat Rafter
Pat Rafter’s 28ha Broken Head holding cements the region as a national celebrity enclave.
Rafter followed Zac Efron and the Hemsworths into the region with a 28ha holding that shows how fast ex-Sunshine Coast buyers are shifting south into ultra private estates.
Bangalow — Jamie Durie
Jamie Durie’s 3D-printed Bangalow home highlights the rise of sustainable prestige builds.
Durie is constructing a 3D printed house in Bangalow showing how sustainable builds are becoming a prestige status symbol.
Sydney’s East
North Bondi — The Norris Nuts
The Norris Nuts’ $35m North Bondi compound marks influencer wealth’s arrival in Sydney’s east. Picture: Instagram
Australia’s biggest online family has created a $35m multi block compound. Bondi values lifted 8.4 per cent as influencer wealth moved into traditional TV-media territory.
Bronte — Rove McManus and Tasma Walton
Rove McManus and Tasma Walton continue to trade through Sydney’s elite coastal pockets.
The pair sold a Bronte home for $14m before shifting to a Coogee project. Bronte remains one of the east’s tightest prestige pockets.
Vaucluse — Kyle Sandilands
Kyle Sandilands’ $14m Vaucluse mansion sits in one of Australia’s tightest prestige corridors.
Sandilands owns a $14m mansion in a street held by some of the most powerful buyers in the country.
This is a genuine closed loop market where listings often pass between elite households.
Northern Beaches
Whale Beach — Nicole Kidman and Keith Urban
Nicole Kidman and Keith Urban’s Whale Beach hideaway remains one of the Northern Beaches’ most private celebrity homes.
The couple favoured homes set high above the beach behind ridge lines and tree cover, prior to their divorce this year.
And while it’s unknown what the distribution of the couple’s assets will entail, Whale Beach remains one of the safest celebrity hideaways in the state.
Palm Beach — Lleyton and Bec Hewitt
The Hewitts helped cement Palm Beach as a prestige hub for long-term celebrity buyers.
Palm Beach continues to attract sporting identities and Sydney executives seeking privacy and amenity. The Hewitts helped shape the suburb’s coastal barn prestige identity.
VICTORIA
Toorak
Toorak rose 9.6 per cent as tech wealth, influencers and long-established business families compete for landmark holdings.
St Georges Road — Ed Craven
Ed Craven’s $80m Toorak mansion signals tech money’s dominance in Victoria’s top end.
The Stake founder owns an $80m ghost mansion that anchors the new tech-money wave. Toorak rose 9.6 per cent as younger buyers took on old wealth corridors.
Toorak Village fringe — Tina Arena
Tina Arena’s long-time Toorak base anchors the suburb’s entertainment pedigree.
Arena remains a long term resident reinforcing Toorak’s mix of entertainment and corporate buyers.
Brighton — Chris and Bec Judd
The Judds’ landmark Brighton home continues to define the suburb’s sporting prestige.
The Judd home is a Spanish style estate with pool and tennis court.
Brighton remains the suburb of choice for AFL and cricket households.
Brighton — Ricky Ponting
Ricky Ponting’s Brighton residence strengthens the suburb’s status among elite athletes.
Ponting’s property Shandford strengthens Brighton’s link to national sporting talent.
The suburb continues to outperform due to school access and bay proximity.
Mornington Peninsula & Surf Coast
Mt Eliza — Tones and I
Tones and I’s multi-home Mt Eliza portfolio speaks to the Peninsula’s growing celebrity pull.
The singer owns multiple Mt Eliza homes including a $7.08m estate.
St Andrews Beach — Andy Lee
Andy Lee’s St Andrews Beach retreat highlights booming demand for back-beach living.
Lee’s home includes a golf simulator and outdoor living zones.
Back beach property remains one of the Victoria’s strongest lifestyle buys for celebrities.
Torquay fringe — Patrick Dangerfield
Patrick Dangerfield’s Surf Coast base underscores the region’s appeal for AFL stars.
Dangerfield lives on a private coastal hold with bush outlooks.
AFL players are now choosing the Surf Coast to escape city density.
Surf Coast — Bailey Smith
Bailey Smith’s 5.8ha Surf Coast acreage reflects rising demand for private lifestyle blocks.
The Geelong Cats player bought 5.8ha near Torquay which reflects the shift toward acreage living within reach of major surf breaks.
QUEENSLAND
Kevin Rudd and Therese Rein’s Sunshine Beach holdings anchor Queensland’s premier celebrity strip, while Margot Robbie owns in Tallebudgera Valley.
Sunshine Beach — Kevin Rudd and Therese Rein
Gina Rinehart’s Sunshine Beach presence underscores the suburb’s billionaire-level demand.
Rudd and Rein bought Pat Rafter’s former home then expanded next door.
According to PropTrack November market trends, Sunshine Beach is the state’s strongest celebrity suburb with values up 12.8 per cent over the last year.
Sunshine Beach — Gina Rinehart
Australia’s wealthiest women Gina Rinehart is also a resident in Sunshine Beach.
Rinehart’s presence signals extreme prestige demand along the cliff line where turnover is minimal in the Queensland hotspot.
Sunshine Beach — Karl Stefanovic
Karl Stefanovic’s Sunshine Beach property strengthens the suburb’s high-profile coastal cluster.
Stefanovic’s property further cements Sunshine Beach, as a closed loop hotspot for media and business figures.
Tallebudgera Valley — Margot Robbie
Margot Robbie’s Tallebudgera Valley base showcases the Gold Coast hinterland’s growing celebrity appeal.
Robbie’s family base known as The Orchard includes a farmhouse retreat and studio spaces.
The valley has become a go-to zone for high profile buyers wanting space without high rise density.
Tallai — Brad Moran
Brad Moran’s Tallai estate is one of Queensland’s most elaborate private compounds.
Moran owns one of the Coast’s most elaborate private estates with resort features and recreation zones which shows the rise of acreage compounds.
Tugun — Mick Fanning
Mick Fanning’s Tugun home reinforces the southern Gold Coast as a magnet for sporting greats.
Fanning’s beachfront hold highlights strong demand along the quieter southern strip.
WESTERN AUSTRALIA
Western Australia’s celebrity homes are defined by musicians, businessman and mining.
Prestige activity in WA continues to be shaped by mining wealth and global creatives.
Cottesloe — Andrew Forrest
Andrew Forrest’s Cottesloe mansion restoration highlights WA’s long-held prestige corridors.
Forrest is restoring a major heritage mansion which underscores the suburb’s long held prestige identity in Western Australia.
Chittering — Daniel Ricciardo
Daniel Ricciardo’s Chittering farm features one of Australia’s most distinctive celebrity acreage estates.
Ricciardo owns a rural property with a private motorsport track.
Acreage prestige is now performing strongly across Western Australia according to PropTrack data.
Yallingup — Kevin Parker (Tame Impala)
Kevin Parker’s Wave House in Yallingup is a global creative retreat overlooking the surf.
Parker’s Wave House is a 50 acre oceanfront recording retreat which draws global creatives to the region.
SOUTH AUSTRALIA
Celebrities continue to gravitate towards the Adelaide Hills for its space and privacy.
Adelaide Hills — Teresa Palmer
Teresa Palmer’s Adelaide Hills home anchors a growing creative presence in the region. Picture: Instagram
Palmer’s family base has helped position the Hills as a lifestyle alternative for actors musicians and writers seeking privacy and space.
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