Resident-first renting in Melbourne’s Southbank

1 week ago 9

Nestled in the heart of Melbourne’s Southbank, Novus on Sturt is redefining the rental experience with its resident-first philosophy.

Novus on Sturt is the new build-to-rent development prioritising tenants and delivering a luxurious lifestyle in Melbourne’s bustling Arts Precinct.

With thoughtfully designed apartments, high-end amenities, and a no-bond policy, Novus provides a hassle-free alternative to traditional renting.

According to Adam Hirst, CEO of Novus, the goal was to create a new standard of renting.

"Our thinking is different. You’re not just a ‘renter’, you’re a long-term customer. 

"In the traditional rental market, tenants are often not treated well.

"Our model is completely focused on long-term satisfaction – so we offer flexible lease terms, pet-friendly policies, and a high level of service.

"We have an on-site team, so if there’s a maintenance issue, it’s fixed within 24 hours,” he explained.

With over 80% of apartments already leased, Novus on Sturt is in high demand as one of Melbourne’s premier build-to-rent developments.

Novus on Sturt is a build-to-rent development that perfectly caters to renters.


Features and amenities

Designed with convenience and comfort in mind, the development boasts an impressive range of resort-style amenities included in the rental price.

Some of these include a rooftop pool with views of the city skyline, a state-of-the-art gym and wellness centre with a steam room and sauna, along with a pet park and pet wash for furry friends.

"The key is all about providing value from the amenity," said Mr Hirst.

For those who work from home, the thoughtfully designed co-working spaces provide a productive environment.

Dedicated co-working spaces are just one of the amenities available to Novus on Sturt residents.


There’s also a podcast studio and several bookable meeting rooms.

Novus also fosters a sense of community with curated resident events, bringing neighbours together.

"We try to link events to things going on in Melbourne, like Formula 1 or wellness programs, so it feels like an extension of the city itself," Mr Hirst explained.

Flexible living options

Understanding the evolving needs of renters, Novus on Sturt offers a flexible leasing structure that prioritises ease and affordability.

Unlike traditional rental properties, Novus provides a no-bond policy, eliminating a common financial barrier for tenants and a flexible leasing contract so tenants can stay for a short time or a long time.

There is also the choice of furnished or unfurnished apartments, allowing for a seamless transition into the home.

Each apartment comes equipped with essential appliances, ensuring convenience from day one with all white goods included from fridges, to washing machines, dryers, and microwaves.

There are only a handful of apartment layouts remaining, with a selection of studios, one, two and three-bedroom floorplans available.  

“To cater to the overwhelming demand, we now have a waitlist system in place,” Mr Hirst said.

Take a tour of the homes in our gallery

Resident experience

The resident-first approach at Novus places tenant experience at the core of its offering, creating a sense of belonging and support that is often missing in traditional rental markets.

Resident Renee Young said she feels valued as a tenant.

"It’s hard to choose just one thing [I like the most] — the apartment itself is well designed and instantly welcoming, other residents are friendly, facilities are outstanding!

"Maybe the top one would be the mega welcome our dog has had from the staff, the residents, and the facilities that are just for her (pet bath, pet park),” she said.

“It’s a fantastic spot to live, and we have an incredible view of the city as well.”

Pets are more than welcome at Novus on Sturt, with their own area for them to play outdoors.


The location is also a huge drawcard for residents.

Positioned within the city’s renowned Arts Precinct, residents can step outside and find themselves moments away from the National Gallery of Victoria, the Melbourne Recital Centre, and the lush Royal Botanic Gardens, all while enjoying the convenience of being close to the CBD.

"You’ve got a Southbank address, so you’ve got all that benefit of proximity," Mr Hirst said.

"But being in the heart of the Arts Precinct, it’s much less urban, and feels more leafy and green.

"So it’s got a residential feel, but you can walk into the city in fifteen minutes, or you can jump on the tram out the front."

Real value and lifestyle benefits

While the idea of luxury living can often be associated with a higher price tag, residents at Novus receive exceptional value for money.

The inclusion of top-tier amenities within the rent means there are no additional costs for gym memberships, fitness classes, co-working spaces, or community events – savings that add up significantly over time.

Additionally, the prime Southbank location provides easy access to Melbourne’s extensive public transport network, reducing the need for a car and further cutting down on living expenses.

With a walkable neighbourhood filled with dining, entertainment, and shopping options, residents can truly embrace an urban lifestyle without compromise.

“It’s outstanding value – we feel like we're living in a resort in the centre of the city,” said Ms Young.

Read Entire Article