New housing at 324 Canvey Road, Upper Kedron.
South East Queensland’s median land prices are pushing typical house and land packages beyond $1 million and pricing out the average household.
For years, the state’s greenfield land market served as the entry point into homeownership — the place where many first home buyers with average household incomes could realistically get on the property ladder.
Arise at 1 Phoenix St, Rochedale.
RPM Group Queensland managing director Clinton Trezise
According to RPM’s SEQ Greenfield Market Report for April 2026, the region’s median land price surged past $500,000.
Combined with an average build cost now also exceeding $500,000, a typical house and land package in Greater Brisbane sits at $1.01m.
“The greenfield sector used to be the great equaliser,” said Clinton Trezise, RPM managing director for QLD & NSW Clinton Trezise.
“It was how average households got their foot in the door.
“That door is still open, but the step up is getting too high.”
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A 423sq m block at 36 Bolton Street, Eight Mile Plains is under contract.
RPM’s data revealed the affordability pressure in southeast Queensland’s greenfield market was a direct result of high demand and low supply.
Mr Trezise said buyers were recalibrating with smaller lots growing in popularity as households trade size for affordability.
“Buyers are still finding a way in,” he said.
“But they’re having to go further out, buy smaller, and stretch harder than any point in recent history.
“The greenfield sector is adapting to demand, but policy needs to adapt too.”
This 5.56ha infill site at 112 Raceview Ave, Hendra is tipped to attract strong interest as demand for premium housing intensifies.
The data showed the upward pressure from population growth, record low supply, and migration led demand would provide significant resistance to any price correction.
“Queensland’s appetite for homeownership has not softened,” he said.
“The current environment has shifted where and how people buy, not whether they intend to.
Aurora Release at Flagstone.
Mr Trezise said the challenge now was whether there was enough of the right products in the right places to meet that demand.
“We’ve been watching this undersupply pressure build for years,” he said.
“What’s different now is that rate rises are compressing borrowing capacity at exactly the moment land prices and build prices are increasing and breaking through historic thresholds.
“The outer greenfield corridors remain best positioned, but only if infrastructure and planning allow land supply to increase to meet demand.”
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