Longbridge promotes Melissa Macerato to president and chief commercial officer

Melissa Macerato has been promoted to president and chief commercial officer at Longbridge Financial, moving up from her prior role as chief revenue and marketing officer, the company announced Monday. Macerato has been a key member of the company’s leadership team since 2012, helping guide its evolution from an emerging reverse mortgage lender into a broader home equity lender serving homeowners 55 and older, according to the company announcement. Longbridge reported a 31% market share and annualized growth exceeding 40% since January 2024 in its core business of serving older homeowners. The company said Macerato’s promotion recognizes more than a decade of contributions to its business strategy, organizational development and culture. “Melissa has represented the heart and soul of Longbridge since joining us during our startup phase, when we didn’t have a single loan officer. She led the development of our entire sales, marketing, and training departments, which together now account for more than 40% of our employees,” CEO Chris Mayer said in a statement. “Over the years, Longbridge’s sales team has reached new highs in productivity, even amid the challenges of a high-interest-r...