McGrath Projects agents Jim Cross and Brock Buchanan at the rooftop terrace of Motif, overlooking Geelong’s waterfront.
Geelong’s newest addition to the city skyline has a surprise to show.
Construction workers continue building the six-storey residential development, Motif, near the end of Mercer St, at the northern entrance to the CBD.
The project got off the ground quickly, with 60 per cent of Motif’s 37 apartments already snapped up by mainly investment buyers making an early play on the future Geelong growth storey.
The opportunity opens now to more buyers to capitalise on the remaining residences and their secret weapon – waterfront views.
RELATED: $20m TAC Geelong HQ refurb to woo workers
New FOMO pressure facing Geelong buyers
Entire Geelong apartment block sells after passing in at mortgagees auction
The six-storey Motif development is taking shape in Geelong.
Artist’s renders show the Motif residential development at 1 York St, Geelong.
McGrath Projects director Jim Cross said the remaining apartments to be sold in the project are largely facing to the north and east where they offer panoramic vistas overlooking Corio Bay and central Geelong.
Planning guidelines also protect the development from encroachment of the views by limiting the height of properties closer to the water.
Mr Cross describes Motif as stylish, modern coastal living right in the heart of Geelong.
“This exclusive collection of one, two, and three-bedroom residences showcases premium finishes, spacious layouts, and private outdoor areas designed for comfort and an elevated lifestyle,” Mr Cross said.
“Select residences offer breathtaking water views, bringing the beauty of the waterfront right to your doorstep.”
An artist’s renders shows the rooftop terrace at the Motif residential development at 1 York St, Geelong.
The actual view of Geelong’s waterfront from the rooftop.
The York St address is moments from Geelong’s waterfront and CBD, blending urban convenience with relaxed coastal charm, he said.
Apartment prices start from $575,000, up to a three-bedroom, two-bathroom penthouse listed with $1.65m price hopes.
“It offers exceptional value for first-home buyers, downsizers, and savvy investors alike,” Mr Cross said.
The project is scheduled to be completed in the last quarter of 2025, giving buyers a near end date to enjoy elevated coastal living, Mr Cross said.
Artist’s renders show the Motif residential development at 1 York St, Geelong.
Artist’s renders show the Motif residential development at 1 York St, Geelong.
Architects Rothelowman has designed the development with a facade that will fuse rust metal finishes with sand-toned textured concrete.
Interiors will have a choice between muted grey tones or bright timber.
Many apartments enjoy water views, while a shared rooftop terrace offers an outdoor space for sunset drinks and captures a sweeping outlook over Corio Bay, taking in the expanding CBD all the way to the Sky Wheel and promenade at Eastern Beach.
The property’s location is close not only to the waterfront and CBD, but within walking distance of Geelong’s main train station, and across a footbridge to Geelong West’s Pakington St shopping and restaurant strip.