Renders of Coral by Graya.
The Palm Beach development boom on the Gold Coast continues with another beachfront tower planned for the suburb.
Celebrity developer Graya has submitted plans to council for a $100m nine-level development known as ‘Coral’ with 12 luxury apartments.
Graya bought the 814sq m block at 39-41 Jefferson Lane from billionaire media magnate Ryan Stokes for $23.5m last month, reflecting a rate of $28,869 per square metre.
Renders of Coral by Graya.
Renders of Coral by Graya.
Graya co-founders Rob and Andrew Gray.
It’s the second tower by Graya planned for the same street in Palm Beach — they recently completed Kloud, with buyers including tennis world champion Ash Barty.
“Kloud proved the depth of demand for premium product on Jefferson Lane,” said Graya co founder and director Andrew Gray.
“Coral takes everything we learned and applies it to a finer site, a more refined product and an architect whose vision matches the ambition of the position.
“Beachfront residences of this quality do not exist on the Gold Coast.
“That is what Coral will deliver.”
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Renders of Coral by Graya.
Graya has appointed Koichi Takada Architects to bring Coral to life.
Koichi Takada Architects has earned global recognition for projects including Norfolk in Burleigh Heads, and work across Tokyo, Sydney and Los Angeles.
“Our relationship with Koichi began with Pavilion, and from that first conversation we knew Jefferson Lane was a site he had to be part of,” said Graya co-founder and director Rob Gray.
“This is absolute beachfront on one of the Gold Coast’s finest stretches of sand.
“It required an architect who understands that the ocean is the architecture. Koichi sees that instinctively.”
Graya’s Andrew Gray, Koichi Takada from Koichi Takada Architects and Graya’s Rob Gray.
Renders of Coral by Graya.
Koichi Takada Architects founder Koichi Takada said the submitted design includes a boutique collection of 12 residences across nine levels.
“Jefferson Lane is one of those rare sites where the environment does the work,” Mr Takada said.
“Our role is to design a building that belongs here.
“Coral should feel as though it grew from this landscape, not as though it was placed on it.”
Coral will feature generous proportions, direct ocean frontage from every residence and the sense of scale and privacy typically associated with a private home define the product.
Apartments at Coral will be priced from $5m to more than $10m.
The building has been designed around its position on the sand, with living spaces oriented to flow between interior and ocean.”
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