AI is already in real estate, and its next opportunity is connection

8 hours ago 2

In real estate, a simple customer question can send a professional searching across several systems: “Where is my file?” AI’s next opportunity is to help bring the answer into view. Imagine being able to answer that question with the relevant information already in view. The order, the outstanding requirements and the next steps would be available to the person helping the customer. That is an exciting prospect for an industry where getting an answer can still mean checking several systems and making a few calls. For real estate and title, AI becomes more useful when it can reach the information people need to do their jobs. We already have momentum. In a Realtors Property Resource survey of 225 real estate professionals, 82% of respondents said they use AI in their business, commonly for listing descriptions and emails. Qualia’s 2025 survey of 631 title and escrow professionals found that nearly 90% of respondents use at least one AI tool. People are putting AI to work. Now we have an opportunity to connect that work across the transaction. The value of connected information A connected workflow could draw on information from across the transaction. Think about what that could mea...

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